Insights · Podcast · Casino Marketing University
The Modern Casino Host Playbook for VIP Relationship Marketing
Travis joined Craig Shacklett on Casino Marketing University to talk through what VIP relationship marketing actually looks like inside a modern host program.
A conversation on player development philosophy: how relationship marketing actually works inside a casino host program, and what separates a program that runs on real systems from one that's just hoping great hosts show up.
Travis Grode is the owner of Plum Couch Hospitality, helping operators build player development and VIP host programs that run as a system. Start a conversation or see the work.